Redefy Holdings, Inc., Acquires ResultsMLS
January 14, 2019
DENVER, Jan. 14, 2019 (GLOBE NEWSWIRE) -- Redefy Holdings, Inc., a disruptive technology company that is transforming the real estate market, today announced that it has acquired ResultsMLS, a Tennessee-based limited service “for sale by owner” platform. Since 2006, ResultsMLS has sold more than $35million in home properties each year. Financial terms of the transaction were not disclosed.
Redefy seeks to capitalize on the growth in the emerging online residential real estate market in the U.S., as the more tech-savvy buyers and sellers demand alternatives to the high fees associated with traditional real estate transactions. For the first time in 2016, the percentage of buyers who found the home they purchased themselves online surpassed 50%, exceeding the 34% who say they found their home through an agent, according to NAR’s 2016 profile of Home Buyers and Sellers. This compares with 2001 statistics where those numbers were 8% and 48%, respectively.
“This acquisition helps us further solidify our position as the national leader in the flat-fee, technology enabled, real estate listing space,” said Chris Rediger, Chief Executive Officer of Redefy, Holdings, Inc. “Through the acquisition of ResultsMLS, we have been able to test our marketing and technology overlay on their platform, which has delivered year-over-year volume increases of 43% and 45%, respectively in September and October. We are very pleased with these initial results and intend to integrate this platform with our already successful Redefy technology to provide home sellers with a national platform that can save them thousands of dollars when selling their home.”
“I have been very impressed with the Redefy team and truly believe in what the team is trying to accomplish. The real estate space has long been intermediated by high-fee middlemen and women and it’s time we put the selling power and financial benefit back in the hands of homeowners,” said Susanne Flynn, CEO and Founder of ResultsMLS.
About Chris Rediger
Mr. Rediger is Co-Founder and Chief Executive Officer of Redefy Holding, Inc. He has more than 14 years of new home construction and residential real estate experience. Prior to founding Redefy, he managed a $12 million residential real estate investment pool devoted to buying distressed homes or half-built properties, completing them and then renting or selling the finished assets. Mr. Rediger graduated with a Bachelor’s degree from Colorado State University in Fort Collins, CO.
ResultsMLS was created to offer an easy, cost-effective way for customers to sell their home without the burden of high real estate commissions. The firm believes that clients’ hard-earned equity deserves to remain in the seller’s pocket. That’s why ResultsMLS created an alternative option to the traditional (and expensive) way of selling real estate. By allowing clients to purchase only the needed services, clients get the assistance and guidance necessary to sell their home while saving thousands of dollars. This fully transparent, al a carte option has proven successful over the years and will continue to disrupt the traditional real estate model. ResultsMLS is currently licensed and operational in Tennessee, Texas, Illinois, California, Colorado, Arizona and Florida.
Redefy is a disruptive technology company that is transforming the real estate market. Redefy offers full-service real estate sales services for a $3,000 flat fee and passes the commission savings onto the home owner. Redefy does business in key states and major metro markets across the U.S., has quadrupled its sales over the past three years and had 2017 revenue of $8 million. Redefy has been acknowledged for its innovation and growth by several leading sources. Redefy was named one of “Inman’s 2017 Most Innovative Brokerage” award finalists; was one of Inc. 500 List’s 2016 “Fasting Growing Companies” (Final Rank #103), “2016 Top 5 Real Estate Companies”, “2016 Top Denver Company” and “2016 Top Colorado Company”; Denver Business Journal’s 2016 “Top 10 Best Places to Work (Medium Sized Company category); and was named a finalist for “Inman’s 2015 Most Innovative Real Estate Company” award.
Managing Partner, Gagnier Communications