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Redefy Real Estate expands national presence into Las Vegas
November 23, 2015

Redefy Real Estate expands national presence into Las Vegas

Tech-savvy real estate company provides flat-fee, full-service process for home sellers


Las Vegas Redefy Real Estate (Redefy), the first flat-fee brokerage to operate nation-wide, officially opens its Las Vegas office on December 1, 2015. Redefy operates in major metropolitan markets in seven states across the country including Orlando, Tampa, Charlotte, Charleston, Austin, Dallas/Fort Worth, Phoenix, Colorado Springs and its headquarters in Denver.


Redefy’s process helps to save customers money and disrupts the traditional real estate model by listing homes for a flat fee of $2,500, while continuing to provide all the services of traditional agents. According to the National Association of Realtors, more than 90% of homebuyers used the Internet to research homes before contacting an agent. The ability for homebuyers and sellers to see listings in real time as their agents do eliminates the need for high commissions charged by conventional agents.


“Our goal at Redefy is to bring fairness to the marketplace through our process, and we saw an opportunity to bring our services to Las Vegas,” said Jordan Connett, co-Founder and CEO of Redefy. “We are excited about the expansion into another housing market that continues to see year-over-year growth.”


General Manager Chuck Maxfield, who has worked for more than 20 years in the real estate industry at both a real estate brokerage as well as a large residential lending firm, will lead the office as Redefy looks to grow its presence in the market.The Las Vegas metro area is home to more than 1.9 million people, and has doubled its population since the 2000 census.


"We are thrilled to have a presence in Las Vegas, one of the nation's fastest growing real estate markets,” said Maxfield. “Together with the experience of our team, and our flat fee full-service model, I believe we have a true prescription for success." 


Statistics from the Colorado market for October show that, on average, Redefy not only sells homes closer to the listing price, but also these homes are on the market for half the amount of time as those that are listed traditionally. Compared to the rest of the market, homes sold through Redefy spend an average of 17 days on market, compared to 34 day, and additionally, homes that are sold through Redefy sell closer to the listing price (93 percent) than those sold through other options (87 percent).


About Redefy Real Estate:

Redefy is a full-service real estate brokerage committed to returning value to customers through superior service and flat fee listings. Redefy Real Estate was recently nominated as a candidate for the Most Innovative Real Estate Company of the Year award by Inman, the industry’s leading source of real estate information. For additional information about Redefy, visit'''

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